{"product_id":"the-real-pepsi-challenge-the-inspirational-story-of-breakin","title":"The Real Pepsi Challenge: The Inspirational Story of Breakin","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0743265718\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Capparell, Stephanie\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e new\u003c\/p\u003e\u003cp\u003eDescribes the achievements of one dozen pioneering African-American Pepsi Cola businessmen who successfully increased the company's post-World War II profits by effectively tapping African-American markets, an endeavor that was fiercely challenged by Jim Crow laws and corporate bigotry. 50,000 first printing.\u003c\/p\u003e\u003cul\u003e\u003cli\u003eAuthor: Stephanie Capparel | ISBN: 9780743265713 | Hardcover | 349 Pages | January 2007\u003c\/li\u003e\u003c\/ul\u003e","brand":"Miakarts Books","offers":[{"title":"Default Title","offer_id":49680617799920,"sku":"NEW0743265718","price":35.2,"currency_code":"USD","in_stock":false}],"url":"https:\/\/ethereallybeautiful.com\/products\/the-real-pepsi-challenge-the-inspirational-story-of-breakin","provider":"Ethereally Beautiful","version":"1.0","type":"link"}