{"product_id":"the-qualcomm-equation-how-a-fledgling-telecom-company-forge","title":"The Qualcomm Equation: How a Fledgling Telecom Company Forge","description":"\n        \u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0814408184\u003c\/p\u003e\n        \u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Mock, Dave\u003c\/p\u003e\n        \u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e new\u003c\/p\u003e\n        \u003cp\u003eFeaturing a foreword by George GilderThe Qualcomm Equation provides readers with a fascinating inside look at how a small company stormed the burgeoning wireless industry and grew into a global multibillion-dollar powerhouse in less than a decade. This book examines how Qualcomm became so successful, chronicling the early history of the company, then provides an in-depth analysis of Qualcomm's business model. Through this eye-opening, real-life case study, readers will learn:* how the company pioneered and commercialized a new technology in record time...and made it an industry standard* how Qualcomm's revolutionary business model relied on licensing this technology * key business strategies that enabled Qualcomm to leapfrog the competition* how companies can encourage and use innovation to dominate their marketsIn addition to describing the development of the wireless industry over the last few decades, The Qualcomm Equation is a riveting look at a one-of-a-kind company.\u003c\/p\u003e\n        \u003cul\u003e\u003cli\u003eUsed Book in Good Condition\u003c\/li\u003e\u003c\/ul\u003e\n        ","brand":"Miakarts Books","offers":[{"title":"Default Title","offer_id":49677095239920,"sku":"NEW0814408184","price":44.78,"currency_code":"USD","in_stock":false}],"url":"https:\/\/ethereallybeautiful.com\/products\/the-qualcomm-equation-how-a-fledgling-telecom-company-forge","provider":"Ethereally Beautiful","version":"1.0","type":"link"}