{"product_id":"the-art-of-writing-advertising-conversations-with-masters","title":"The Art of Writing Advertising : Conversations with Masters","description":"\n        \u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0071410937\u003c\/p\u003e\n        \u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Higgins,Denis\u003c\/p\u003e\n        \u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e new\u003c\/p\u003e\n        \u003cp\u003eA McGraw-Hill Advertising Classic\"What makes a great advertisement?\" Nearly four decades ago, an unmatched group of five advertising pioneers first answered that question in The Art of Writing Advertising.Their entertaining and historically compelling answers will provide advertising professionals with valuable techniques for applying breakthrough creativity and innovation in the workplace.\u003c\/p\u003e\n        \u003cul\u003e\u003cli\u003eUsed Book in Good Condition\u003c\/li\u003e\u003c\/ul\u003e\n        ","brand":"Miakarts Books","offers":[{"title":"Default Title","offer_id":49678290747632,"sku":"NEW0071410937","price":178.11,"currency_code":"USD","in_stock":false}],"url":"https:\/\/ethereallybeautiful.com\/products\/the-art-of-writing-advertising-conversations-with-masters","provider":"Ethereally Beautiful","version":"1.0","type":"link"}