{"product_id":"signs-of-opportunity-how-lamar-advertising-grew-into-the-biggest-billboard-business-in-america","title":"Signs Of Opportunity: How Lamar Advertising grew into the biggest billboard business in America","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0925417572\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Dan Marin\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eThe business success story telling how Lamar Advertising grew from a tiny poster company into the biggest billboard business in the U.S. in terms of number of boards, with revenue of some $1.1 billion in 2006. Encountering numerous financial crises in its 100-year history (starting in Pensacola, Fla., in 1902), the company managed to get past the dangers and capitalize on the corresponding opportunities that usually accompany such crises.\u003c\/p\u003e","brand":"Miakarts Books","offers":[{"title":"Default Title","offer_id":49682131353840,"sku":"NEW0925417572","price":49.19,"currency_code":"USD","in_stock":false}],"url":"https:\/\/ethereallybeautiful.com\/products\/signs-of-opportunity-how-lamar-advertising-grew-into-the-biggest-billboard-business-in-america","provider":"Ethereally Beautiful","version":"1.0","type":"link"}