{"product_id":"scaling-procedures-issues-and-applications-by-netemeyer-ri","title":"Scaling Procedures: Issues and Applications by Netemeyer, Ri","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0761920277\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Netemeyer, Richard G.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e new\u003c\/p\u003e\u003cp\u003eScaling Procedures: Issues and Applications examines the issues involved in developing and validating multi-item self-report scales of latent constructs. Distinguished researchers and award-winning educators Richard G. Netemeyer, William O. Bearden, and Subhash Sharma present a four-step approach for multi-indicator scale development. With these steps, the authors include relevant empirical examples and a review of the concepts of dimensionality, reliability, and validity.Scaling Procedures: Issues and Applications supplies cutting-edge strategies for developing and refining measures. Providing concise chapter introductions and summaries, as well as numerous tables, figures, and exhibits, the authors present recommended steps and overlapping activities in a logical, sequential progression.\u003c\/p\u003e\u003cul\u003e\u003cli\u003eUsed Book in Good Condition\u003c\/li\u003e\u003c\/ul\u003e","brand":"Miakarts Books","offers":[{"title":"Default Title","offer_id":49680650240240,"sku":"NEW0761920277","price":172.4,"currency_code":"USD","in_stock":false}],"url":"https:\/\/ethereallybeautiful.com\/products\/scaling-procedures-issues-and-applications-by-netemeyer-ri","provider":"Ethereally Beautiful","version":"1.0","type":"link"}