{"product_id":"pricing-and-revenue-optimization-by-phillips-robert","title":"Pricing and Revenue Optimization by Phillips, Robert","description":"\n        \u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0804746982\u003c\/p\u003e\n        \u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Phillips, Robert\u003c\/p\u003e\n        \u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e new\u003c\/p\u003e\n        \u003cp\u003eThis is the first comprehensive introduction to the concepts, theories, and applications of pricing and revenue optimization. From the initial success of \"yield management\" in the commercial airline industry down to more recent successes of markdown management and dynamic pricing, the application of mathematical analysis to optimize pricing has become increasingly important across many different industries. But, since pricing and revenue optimization has involved the use of sophisticated mathematical techniques, the topic has remained largely inaccessible to students and the typical manager.With methods proven in the courses taught by the author at Columbia and Stanford Business Schools as well as through his experience as founder of Nomis Solutions, this book presents the basic concepts of pricing and revenue optimization in a form accessible to MBA students, MS students, and advanced undergraduates. In addition, managers will find the practical approach to the issue of pricing and revenue optimization invaluable.Solutions to the end-of-chapter exercises are available to instructors who are using this book in their courses. For access to the solutions manual, please contact marketing@sup.org.\u003c\/p\u003e\n        \u003cul\u003e\u003cli\u003eNew | Mint Condition | Dispatch same day for order received before 12 noon | Guaranteed packaging | No quibbles returns\u003c\/li\u003e\u003c\/ul\u003e\n        ","brand":"Miakarts Books","offers":[{"title":"Default Title","offer_id":49677034750192,"sku":"NEW0804746982","price":61.25,"currency_code":"USD","in_stock":false}],"url":"https:\/\/ethereallybeautiful.com\/products\/pricing-and-revenue-optimization-by-phillips-robert","provider":"Ethereally Beautiful","version":"1.0","type":"link"}